About Us

Who We Are

Started by a mother-daughter duo, Ayana Silver Jewellery is a pure silver jewellery brand with pieces handcrafted from local artisans. Striving to be sustainable, we are proud to be a zero-waste, zero single-use plastic brand with sustainable and reusable packaging.

Our collection ranges from delicate designs to dressy pieces. These stunning pieces are decorated with Zirconia, giving them the shining effect of diamonds without the expensive price tag! Our elegant designs have can be worn anywhere - from your work desk to destination weddings and to brunch parties.

Our affordable price-range paired with excellent quality will leave you wanting more. From the everyday modern girl to the confident reigning queen, we have something for everyone. 

 

Shraddha Jain

Shraddha Jain

Co-founder

Aayushi Jain 

Co-founder

What started as a hobby, turned into her career. Artistic and free-willed, she turned her talent into a unique skill set, allowing her to create designs with no boundaries. Her expertise in this industry is credited to over 15 years of experience, with in-depth knowledge of different metals, stones and the intricacies of the making of jewellery.               

During her time at University College London, she discovered a gap in the jewellery market for younger women and professionals. With this observation, she turned her love for delicate jewellery into a passion project. She incorporates elements inspired by the women around her into her designs, making them accessible yet fashionable.